Trata's heart belongs to the sea!
We grew up gazing upon the vastness of the endless waters, that is why fresh fish is a family affair for us.
Our history
1910
Tzika family starts its successful commercial activity by trading food and canned fish in Thessaloniki.
1945
Their business activity grows dynamically from the next generation in Athens. During the ’70 two iconic canned fish brands roll out: TRATA & Flokos.
1978
At 1978 the TRATA brand officially launches, becoming a trademark for fish in Greece. The first line to become a success was TRATA Sardines.
1990
With the opening of a modern factory, the family has full control of the production line securing its top quality and TRATA taste that is well known for today.
1990
In the same year, the series of Greek-produced Tuna TRATA is released for the first time, followed by the TRATA Musky Octopus.
1991
TRATA Tuna Salads complete the tuna category. While in the same year, the seafood dishes are complemented by the Octopus TRATA.
1996
TRATA anchovies are released in the market to complete the TRATA line of products.
2015
In 2015, TRATA Smoked Tuna is released, a unique product that is coming to change the facts and open a new subcategory in Tuna. The smoking process in a real wood fire oven is an innovation that impresses the consumer public in the Greek as well as the international market.
2022
In 2022 TRATA was reintroduced with a new identity and is loved even more.
Our philosophy
Three Trata Generations
Our endless love for the sea, respect of the environment and constant search for new and delightful ways for a nutritious diet on seafood are the principles that unite three TRATA generations. These principles help the world around us be a little bit more… tasty.
About our goal
Our vision
A new era begins!
With a lot of creativity, attitude and colour, TRATA lavishly offers seafood at its best. At the same time, it is a source of inspiration for ways that all of us can discover the better version of ourselves.
Watch the videoWith a youthful enthusiasm, curiosity and passion for creativity
Compromising was never in our DNA. Our love for the sea is our compass in this bold journey that has your table as the ultimate destination. We are the first and only company that managed to win your trust through quality and taste. No matter how much times change, our commitment for top quality, variety and innovation will always stay the same. We continue to invest in a thrilling technological future and look for new production lines. Let's enjoy together the amazing tastes tomorrow has in store for us.
Our values
Quality
We care for our products and that is why they are distinguished for their excellent quality
Innovation
We use every chance to innovate and create authentic products full of love
Boldness
We are not afraid to risk, always guided by your needs
Tradition & Innovation
At TRATA we have found the golden intersection between tradition, innovation and quality. Our investments in technological equipment, facility infrastructure and research never stop. From the world's first robotic fish production line, to natural fish smoking and new frozen and refrigerated seafood production lines, we don't rest and continue to evolve.
Natural smoking in an oven
We embrace innovation and are proud of it. Smoked tuna is the only one that is smoked naturally and in a wood-fired oven, which is why it is so loved all over the world, being our flagship. Variety was a natural consequence. Spicy smoked tuna, lemon and oregano flavoured tuna, a delicious variety of tuna salads and let's not forget our new category: tuna and salmon in a pouch.
Robotic Production
Our curiosity for innovation makes us evolve and take bold steps towards the future. Our first robotic production line paved the way for new lines of technological equipment.
Greek Sea
Our heart beats for the sea, but it beats even harder for the hidden tasty treasures it hides. We always operate with the utmost respect for her.
Loyalty to Greek tradition
Curiosity and enthusiasm have led us to where we are today, but tradition has always been a driving force. Connection with nature, contact with pure materials and methods passed down from generation to generation, are at the core of our values. Our love for tradition is evident in the quality of our products and is the key to our global success. How can we not be inspired by the unique character of our place.
Our production
Our goal is always the excellent quality of our products
Inspections throughout the supply chain
Constant trainings and growth for the employees
Monitoring of technological development
Close cooperation with fish suppliers, auxiliary and packaging materials
Contact
How can we help?
We are always at your disposal for comments and questions. Especially those around seafoods. Communicating with other people is really important for us and is one of the reasons we are constantly evolving.
